Full Circle

Partnership Opportunities

A Partnership


PUTS YOUR COMPANY IN THE RIGHT POSITION



A Partnership PUTS YOUR COMPANY IN THE RIGHT POSITION Goodguys Rod & Custom Association has produced the country’s premier hot rod and custom events for 40 years! More than 50,000 active global members make Goodguys the market leader and the largest motorsports organization in the world dedicated to the growth and preservation of hot rodding.


Goodguys produces automotive and autocross racing events, welcoming more than 40,000 show cars, and over 350,000 spectators Nationwide. Events are hosted coast-to-coast in major markets like San Francisco, Dallas/Fort Worth, Phoenix, Seattle, and Columbus. It’s an ideal platform for marketing and promoting your brand to a highly targeted and passionate marketplace.


Sponsorship is a great way to promote your brand at all events, even when you're not exhibiting. Annual sponsorship starts at $5,000, with many options available - from a car show award to top-level exposure as the event Title Sponsor.


If your company produces competitive racing products, be sure to take a look at Goodguys CPP AutoCross racing series options. Learn more - check out the Goodguys 2024 Opportunity Guide below.


Get Started

PREMIUM PARTNERSHIP OPPORTUNITIES

Sadie Vail - Account Executive

Mads Buck - Account Executive



Title Event

Partnership Opportunities

A Title Partner receives year-long exposure throughout the Event Series, including lead position logo inclusion on the official event logo as well as the Goodguys web-site and local market advertising and event collateral, plus inclusion in local market electronic media, Gazette advertising and more.

Presenting

Partner

As a Presenting Partner, you’ll receive year-long exposure throughout the Event Series including secondary logo inclusion on the official event logo as well as logo inclusion on the Goodguys website and local market advertising & event collateral, inclusion in local market electronic media, Gazette advertising and more.

Official

Partner

Become an Official Partner and along with the highly-coveted “Official Partner of Goodguys” designation, you’ll receive year-long exposure throughout the Event Series including logo inclusion on the Goodguys website and local market advertising & event collateral, inclusion in local market electronic media, Gazette advertising and more.

Preferred

Partner

A Preferred Partner receives year-long exposure throughout the Event Series, including logo inclusion on the Goodguys website and event collateral, Gazette advertising and more. Your company will also receive the exclusive designation as “Preferred Partner of Goodguys” in your product category.

Special Award

& Display Partnership

Attach your company’s name in perpetuity to one or more of the Goodguys custom-designed Special Awards that are presented on Sunday at the awards show at each live event to the cars deemed as “outstanding.” A highly-anticipated and coveted part of each live event, the selection of award winners is performed by the automotive industry experts associated with Goodguys Rod & Custom Association.

Goodguys

Autocross Partnership

Goodguys AutoCross has quickly become a fan favorite happening at 17 of our events in 2024.

Annual

Car Giveaway

Each year we work with amazing builders and parts suppliers to produce a one-off giveaway car to one lucky fan / member.

Our 2024 Partners

Powered by your passion



  • Official Partners
  • Preferred Partners
  • Event Title Sponsor
  • Event Presenting Sponsor
  • Autocross Partners
  • Special Parking & Award Sponsors
  • Event & Awards Stage Sponsors
  • OTY Award Sponsors
  • Awards
  • Unique Sponsors